AOC Influencer Campaign

Gap was tasked with recruiting influencers from two very different walks of life: Gaming and Lifestyle, to produce unboxing videos and reviews for a series of AOC monitors. On the gaming side, we saw a number of popular Aussie Twitch streamers film live unboxings on Twitch, and detailed reviews on Youtube. For the home/lifestyle monitors, we worked with a number of interior design and styling Instagram and Youtube influencers. They produced stunning shots of the monitor, and desk styling videos to show off its aesthetic features!