The Gap Agency joined the hands of Seagate and Great Barrier Reef Legacy (https://www.greatbarrierreeflegacy.org/) for an international research expedition aimed at protecting the Great Barrier coral reefs. To meet the research team’s stringent data storage requirements, we coordinated the provision of newly released 12TB IronWolf and IronWolf Pro drives in exchange for a filmed interview and written case study discussing how the drives fulfilled their needs.

Director of science and media at GBR Legacy, Dr Dean Miller, demonstrated how their use of multimedia was critical in both researching the reef and sharing the organisation’s vision for further funding and exposure.

The interview and case study reached international audiences, featuring on CIO Australia and Apple Daily in Taiwan, and has been used in Seagate’s global social media marketing.